Our Story

Forever Books is a general, full-service bookstore located in historic downtown St. Joseph, Michigan.  Chosen as the "Most Romantic City" by the Detroit Free Press, St. Joseph overlooks the lighthouse and the western shores of Lake Michigan.

Opened on April Fool's Day in 1999 as a children's bookstore, Forever Books is now 60% adult books and 40% children's books, housed in 1700-square feet.  Forever Books has garnered distinction for its customer service and knowledgeable staff, winning the Reader's Choice Award as the "Best Place to Buy Books in Southwest Michigan" for the last eleven years.  The store has been featured on an Oprah Winfrey show book club program, and the store has been nominated twice for the Lucille Micheels Pannell Award for Excellence in Children's Bookselling.

Forever Books has also been featured in Lake Magazine and in Midwest Living, which highlighted the store with a full-page photo in its coverage of "Fifteen Essential Winter Experiences Along Lake Michigan".

Owner Robin Allen, recipient of the Entrepreneur of the Year Award from Cornerstone Alliance, leads her staff in the store's motto:  "We sell books the old-fashioned way...we read them!".  Forever Books is "the destination" in southwest Michigan for people who know and love books.

Shop Locally, Here, 24/7!

Light up the Bluff and Live From St. Joseph

Friday, December 7th

Community Tree Lighting at the corner of Broad Street & Lake Boulevard

St. Joseph High School Choir at 6:00PM

Tree lighting at 6:30PM

 

Afterwards, stroll downtown to admire the decorated store fronts from 7:00PM - 8:30PM.  Forever Books will have children reading in the window!

 

Saturday, December 8th

 

 

 

 

 

 

 

 

Meet Troy Cummings, author of Can I Be Your Dog?and the Notebook of Doom series.

Book signing beginning at 3:00 PM and continuing after the Reindog Parade at 4:00 PM. Click here for more info on this author and event!

 

The 2018 Holiday Catalog is here!

Book suggestions for all ages 

 

Click on the picture to preview the catalog or order. Or pick up your copy at Forever Books today!

 

 

 

 

 

 

Give the gift of reading to a child in need with our Giving Tree!
Pick a tag from the tree, purchase a book (we can help you select one!), and
we will wrap it and deliver it to the Readiness Center in Benton Harbor in
time for Christmas.