Our Story

Forever Books is a general, full-service bookstore located in historic downtown St. Joseph, Michigan.  Chosen as the "Most Romantic City" by the Detroit Free Press, St. Joseph overlooks the lighthouse and the western shores of Lake Michigan.

Opened on April Fool's Day in 1999 as a children's bookstore, Forever Books is now 60% adult books and 40% children's books, housed in 1700-square feet.  Forever Books has garnered distinction for its customer service and knowledgeable staff, winning the Reader's Choice Award as the "Best Place to Buy Books in Southwest Michigan" for the last eleven years.  The store has been featured on an Oprah Winfrey show book club program, and the store has been nominated twice for the Lucille Micheels Pannell Award for Excellence in Children's Bookselling.

Forever Books has also been featured in Lake Magazine and in Midwest Living, which highlighted the store with a full-page photo in its coverage of "Fifteen Essential Winter Experiences Along Lake Michigan".

Owner Robin Allen, recipient of the Entrepreneur of the Year Award from Cornerstone Alliance, leads her staff in the store's motto:  "We sell books the old-fashioned way...we read them!".  Forever Books is "the destination" in southwest Michigan for people who know and love books.

Shop Locally, Here, 24/7!

Forever Books would like to thank our customers, here in Michigan and across the country, who are supporting us with book orders, GoFundMe donations, and words of support! Stay tuned for news on our re-opening to the public under new guidelines.

-Place an order through this website and books will ship directly to you from our national warehouses.

-We are also working with customers to arrange curb-side pick up, local delivery, or shipment of items from our store.  Robin is in the store Monday-Saturday from 12-5. Please call (269) 982-1110, or email us at foreverbooks@att.net,with your order or questions.

-You can also support us today by purchasing a gift card for future use. These will be mailed and can be redeemed when we re-open (they can not be redeemed online). Please call or email to purchase.

 

-We thank you in advance, and for all the support we’ve received as your community bookstore these 21 years. We hope we will be able to see you soon, dear readers.  Take care of yourselves, and read a good book today!

Robin, Diana, Stephen, Beth, and of course, Poppy!

 

 

 

 

 

 

 

 

 

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